At The Standard Athletic Club, we believe fitness should challenge you, support you, and fit your life. We’re creating a space where strength, performance, recovery, and community come together — so whether you’re just getting started or training toward your next goal, you have everything you need to become your standard.
Premium commercial strength equipment, free weights, and thoughtfully designed training spaces for every level.
Cardio
High-quality cardio equipment for endurance, conditioning, and everyday training.
HYROX Performance
A dedicated space for sled work, functional training, conditioning, and HYROX race preparation.
Personal Training
One-on-one coaching built around your goals, experience, and training style.
We're Setting a New Standard for Fitness.
The Standard Athletic Club was created to bring everything you need for your fitness journey into one elevated space. We believe training should be challenging, supportive, convenient, and built for every level. From strength and cardio to HYROX performance, personal training, recovery, and Little Standards childcare, our goal is simple: create a place where members can grow, feel supported, and set a higher standard for themselves.
Who we work with
CCB
Conan
Loi's
Gucgle
H&W
Spotfy
Built by two women with a shared vision for creating a better fitness experience. As co-founders of The Standard Athletic Club, Kenzi Graves and Brianna Cooks bring together operations, leadership, performance, coaching, and a passion for helping people grow. Our goal is to create a club where members feel supported, challenged, and inspired to set a higher standard for themselves.
Meet The Founders
Kenzi Graves
Co-Founder / Operations & Member Experience
Brianna Cooks
Performance & Personal Training
Lisa Brown
Recovery Coach
Kimberly Baker
Childcare Coordinator
What Our Members Say
The Standard Athletic Club has transformed my fitness journey! The trainers are knowledgeable and genuinely care about your progress. Plus, the HYROX classes are a game-changer for my endurance. Highly recommend!
Emily Johnson
I never thought I’d enjoy working out this much! The atmosphere is welcoming, and the on-site childcare allows me to focus on my fitness without worrying about my kids. It’s a win-win!
Mark Thompson
Recovery services here are top-notch! After a tough workout, the massage therapy has been a lifesaver. I leave feeling rejuvenated and ready for my next session.
Sarah Lee
Joining The Standard Athletic Club was the best decision I made for my health. The variety of classes keeps me motivated, and the community is incredibly supportive. I’ve never felt better!
David Kim
Designed with purpose. Built for Performance.
FAQ
When is The Standard Athletic Club opening?
We are currently targeting a 2027 opening. Join our interest list for construction updates, presale membership opportunities, and grand-opening information.
Where will The Standard be located?
Our first Houston-area location is currently in development. Final location details will be announced once confirmed.
Will you offer personal training?
Yes. The Standard will offer one-on-one personal training with experienced Performance Coaches.
Will you have HYROX training?
Yes. Our facility will include a dedicated HYROX performance space designed for functional training and race preparation.
Links to Your Fitness Journey
Explore our curated links to enhance your fitness experience. From workout tips to nutrition advice, we’ve got everything you need to stay motivated and informed. Check out our blog for the latest trends in fitness, or dive into our training resources to elevate your game. Your journey starts here!
